We believe it’s important to love what you do and to surround yourself with people who are equally passionate. We love designing and developing websites. But design doesn't just mean making a website look pretty; there are actually several pieces that come in to play for each project. That's where Zocalo excels. We can help you with requirements analysis, positional and usability design as well as the functionality.

Design

Of course your site has to look amazing and work well, but it also has to accomplish your goals. We are designer experts that can help you craft the look & feel of logos, branding and your website. With a clear sign off at each point, our clients are completely in control at all stages of the process.

Content Management

Most of our websites are built upon a Content Management System, which could be either something easy and familiar like WordPress, something more complex like Expression Engine or Joomla! or even a custom-built system in Ruby on Rails, CakePHP or CodeIgniter. We're not scared of others though, so if you have a specific requirement, let us know.

Mobile Web Development

Websites should look as good on a smartphone as they do on a computer. Whether you’re on an iPhone or an Android, your website has to be effective, impactful and useable. Thankfully, we're really good at making websites perform well on iOS and Android devices.

Development

There are two sides to what we do: "Front" and "Back" end. While we usually take on projects involving both, we're just as happy doing one or the other. All of our front ends are done in perfectly compliant and attractive CSS3 and HTML5, with the interactive elements brought to life with JQuery, and when programming websites, we use languages such as PHP, Ruby on Rails and MySQL.

eCommerce

For many, the internet is all about business. By bringing together old-school merchandising techniques with web sensibilities, we've been able to help monetize many of our clients websites. Whether it's to sell more tee shirts, one-click purchasing of lip balm, or advertising sales, we've used the best analytics tools to help understand how your customers can spend more with you.

Brand Development

Whether it’s a print ad campaign in your local paper, a one-time ad in a national magazine, a logo, business cards, letterhead, website or full-fledged brand campaign, you want someone with the insight, experience and skill to target each piece of the puzzle. Zocalo utilizes all the best technology and ideas out there, and puts that to work for you.

SEO & Pay-Per-Click

SEO, or Search Engine Optimization, is on the top of most Marketing Managers' lists. Without a high search ranking, some feel that the web is a waste of time. While this is partially true, there's also no hard and fast rule to better placing. To help you from the word go, all of our websites come with intelligent features to make them more visible on popular search engines. While we can't guarantee you the much desired top placing, we'll do everything we can to push you up there. We can also help you plan your Pay-Per-Click campaigns too. And to monitor this all, of our websites come with Google & PiWik Analytics as standard.

E-Marketing

Getting your message into the inboxes of past and potential customers is still one of the most potent ways of communicating online. By utilizing the best in email marketing solutions, we're able to help you send, segment, and monitor what your readers think of your content. We're also able to make sure that emails actually get delivered, something that can't always be guaranteed in today's spam-filled world.

Social Technologies

The web today is a more social place to be. If it's through established social networks like Twitter or Facebook, collaborative tools like Basecamp, or bookmarking sites like Stumbleupon or Delicious, brands are becoming more interested in what their customers think of them and how better to communicate. That's where we step in. With a strong track record in custom community building and social media planning, we can help you interact with your customers better online. Remember though, it's about talking and listening, not selling and marketing.

• All
• Design
• CMS
• Brand Development
• eCommerce
• Mobile
• Custom

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